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Thursday 4 May 2017

Email Sign-offs

Nine Email Sign-offs that Never Fail

Formal Business

Regards
Yes, it’s a bit stodgy, but it works in professional emails precisely because there’s nothing unexpected or remarkable about it.
Sincerely
Are you writing a cover letter? Sincerely conveys the right tone for formal correspondence. Keep in mind that it’s likely to come off as stuffy in more casual business emails.
Best wishes
A good blend of friendliness and formality makes this sign-off a safe bet, but be aware of its greeting-card vibe and use it only when it fits well with the tone of your email.

Friendly Business

Cheers
recent study by the email app Boomerang rated cheers as the most likely sign-off (that isn’t a thank-you) to get an email response. It works well if your email is friendly and conversational but, unless you’re actually British or Australian, it may come off as affected in more formal settings. Cheers, mate!
Best
Best conveys best wishes in a cheerful, pithy way. If you get a lot of email, you know that nearly everyone uses this sign-off. That familiarity makes it seamless in the same way that regards is seamless in more formal emails. The downside is that it can be safe and dull, especially if you want your message to be dynamic and attention-getting.
As ever
This is a fine choice for people you’ve built an ongoing working relationship with. It reassures your contact that things are as good between you as they’ve ever been.

Gratitude and Requests

Thanks in advance
According to the Boomerang study, emails that include thanks in advance have the highest response rate. Maybe it’s because this sign-off expresses gratitude but also sets an expectation—you’re saying that you’ll be grateful when (not if) the person you’re emailing comes through. In more formal circumstances, thanking someone in advance may come across as too demanding, so take care where you use it.
Thanks
A simple thanks is also a solid choice when you want to express gratitude. But, just like thanks in advance, it can convey a tone of expectancy. Save it for when you actually mean to imply, “I expect you to do this.”
I appreciate your [help, input, feedback, etc.]
There’s never really a wrong time to express appreciation when someone has helped you out.

Nine Email Sign-offs to Avoid

Love
I have a friend who once accidentally signed an office email to his entire department with love. He never lived it down. Save this one for family, close friends, and your significant other. The same applies to hugs or XOXO.
Thx or Rgrds
You’re not thirteen, and this isn’t a conversation happening in a messaging app. Use your words.
Take care
On the surface, take care sounds pleasant, but on closer examination it seems to imply that the recipient should be wary of potential dangers. Use this only if bears are known to lurk by the Dumpster outside the recipient’s office. (We’re only half kidding!)
Looking forward to hearing from you
This one also sounds nice at first, but it’s ultimately passive-aggressive. Your recipient is likely to hear an implied “You’d better write back.”
Yours truly
Do you really, truly belong to the recipient? Nope. This sounds insincere and hokey . . . unless you’re writing a letter home to your parents from summer camp.
Respectfully / Respectfully yours
This one’s okay if you’re sending a formal missive to the POTUS, but it’s too formal for anything else. In fact, according to Business Insiderrespectfully yours is the standard close for addressing government officials and clergy.
[Nothing at all]
We live in a world where people frequently email from mobile devices, so excluding a signature certainly isn’t a no-no as an email chain progresses, particularly if your recipient also drops the more formal sign-off. But not signing an initial email or using only the formal signature you’ve created to append to your outgoing emails comes off as impersonal. (Bloomberg disagrees, stating that email has become more like instant messaging than true correspondence these days, but we’re sticking to our convictions.)
-[Name] or -[Initial]
While this sort of sign-off may work for very brief, informal emails, it’s too cold and detached for most, particularly when you’re connecting with the recipient for the first time.
Have a blessed day
It’s best to keep anything with religious overtones out of your professional correspondence, although this one’s fine if you’re emailing an acquaintance about what you’re bringing to the church potluck.

Bonus Bad Sign-off

Although this sign-off tends to happen more by default when the sender forgets to add an actual signature, we thought it was worth mentioning the ubiquitous . . .

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